Discussion:
Adding keywords to a web page with Dreamweaver 8
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La Piana Shirley
2008-03-04 19:00:40 UTC
Permalink
Hi,

Does anyone of you know how to add keywords to a web page with Dreamweaver 8?
I want the link to the web page shows up when people google the keywords. I
pulled out the instructions from ehow.com and followed the instructions by
using the HTML Keywords function in the Insert menu. I tested it on Google
website by entering the keywords but it did not work.

Any clues would be helpful.

Thanks,
Shirley
Joe Makowiec
2008-03-04 19:18:38 UTC
Permalink
Post by La Piana Shirley
Does anyone of you know how to add keywords to a web page with
Dreamweaver 8? I want the link to the web page shows up when people
google the keywords. I pulled out the instructions from ehow.com
and followed the instructions by using the HTML Keywords function in
the Insert menu. I tested it on Google website by entering the
keywords but it did not work.
Any clues would be helpful.
Clue 1: Google doesn't do keywords. Nor do any other search engines.
<hint><meta name="keywords" content="sex, britney, naked, sex, sex, did
we mention sex" /></hint>

Your best bet:
- Relevant, BRIEF title tag
- relevant content in valid, semantic markup
- incoming links
--
Joe Makowiec
http://makowiec.net/
Email: http://makowiec.net/contact.php
Nancy O
2008-03-04 19:57:05 UTC
Permalink
Meta keyword tags are obsolete now. And there's a world of competition out
there for the keywords you may be using. So it will take several months for
search engines to rank your pages against all the other sites on the web.

Don't be discouraged, though. The best way for Google to "find you" is to
include relevant keyword-rich text in the content of your web pages. Make
good use of <h1>, <h2> and <h3> tags. Update your content regularly. Use
valid html or xhtml code. Make sure your site is user friendly and web
accessible for all people.

Basics of Search Engine Optimization:
http://www.456bereastreet.com/archive/200502/basics_of_search_engine_optimisation/

Can Better Web Accessibility Mean Better Search Ranking?
http://alt-web.blogspot.com/2007/07/can-better-web-accessibility-mean.html


--Nancy O.
Alt-Web Design & Publishing
www.alt-web.com
Post by La Piana Shirley
Hi,
Does anyone of you know how to add keywords to a web page with Dreamweaver 8?
I want the link to the web page shows up when people google the keywords.
I
Post by La Piana Shirley
pulled out the instructions from ehow.com and followed the instructions by
using the HTML Keywords function in the Insert menu. I tested it on Google
website by entering the keywords but it did not work.
Any clues would be helpful.
Thanks,
Shirley
Michael Hager
2008-03-04 20:02:23 UTC
Permalink
I tested it on Google website by entering the keywords but it did not
work.
Shirly...

Even if Google did read keywords, it wouole take several days before Googles
web crawlers find your page, read your content and index them for searches.
Getting your site to come up on Google, Yahoo, MSN or any of the search
engines is a complex and sometimes controversial process.

Do a Google search for Search Engine Optimization, same thing in these
forums. It is far more complex than just adding keywords.

Also, unless you have keywords that are extrememly rare and unused in other
sites, you will find hundreds of thousands of sites listed. The chances of
yours hitting the first page are just about the same as you hitting the
powerball jackpot.
John Waller
2008-03-04 20:02:13 UTC
Permalink
Post by La Piana Shirley
Does anyone of you know how to add keywords to a web page with Dreamweaver 8?
I want the link to the web page shows up when people google the keywords.
Google's webmaster guidelines.
http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35769

Follow these and your chances of good ranking based on your site and its
contents will improve.

Keywords don't rate a mention in the guidelines because Google and most
major search engines ignore them. They were useful in the early days of the
web (90s) but they were so abused by spammers and others that their
usefulness has diminished to zero so no-one bothers with them anymore.
--
Regards

John Waller
Richard Mason
2008-03-05 00:53:16 UTC
Permalink
They were useful in the early days of the web (90s) but they were so
abused by spammers and others that their usefulness has diminished to
zero so no-one bothers with them anymore.
No one? Several regulars here do.
--
Richard Mason
http://www.emdpi.com
Murray *ACE*
2008-03-05 01:43:45 UTC
Permalink
Name them. None that I know of do. They have no value to the major search
engines - the keyword metas, that is.
--
Murray --- ICQ 71997575
Adobe Community Expert
(If you *MUST* email me, don't LAUGH when you do so!)
==================
http://www.projectseven.com/go - DW FAQs, Tutorials & Resources
http://www.dwfaq.com - DW FAQs, Tutorials & Resources
==================
Post by Richard Mason
They were useful in the early days of the web (90s) but they were so
abused by spammers and others that their usefulness has diminished to zero
so no-one bothers with them anymore.
No one? Several regulars here do.
--
Richard Mason
http://www.emdpi.com
Richard Mason
2008-03-05 03:41:39 UTC
Permalink
Post by Murray *ACE*
Name them. None that I know of do. They have no value to the major
search engines - the keyword metas, that is.
www.great-web-sites.com
<meta name="keywords" content="site developer design e-commerce email
newsletter training dreamweaver SE optimization page ranking HTML
Chester County Southeast Pennsylvania">

www.tjkdesign.com
<meta name="Keywords" content="CSS-P, CSS positioning, CSS Templates,
CSS Articles, CSS Tutorials, web standards, accessibility, stylessheet,
CSS Layout" />

www.projectseven.com
<meta name="keywords" content="Dreamweaver, extensions, CSS menus,
CSS-P, CSS Articles, CSS Tutorials, Drop-Down Menu Builders, CSS
Templates, dhtml, al sparber, gerry jacobsen">

www.wildrosewebsites.com
<meta name="Keywords" content="website web site e-commerce application
small business entrepreneur e-business solution transaction brochure
Internet presence marketing design develop multimedia Edmonton" />
--
Richard Mason
http://www.emdpi.com
Murray *ACE*
2008-03-05 11:36:22 UTC
Permalink
Be aware that you are looking at the cobbler's shoes. My site has not been
touched in 5 years. I'm guessing that the same is true for the others you
mention as well. Take a look at the portfolio there - some of the later
sites would reveal completely missing keywords. This one, for example, has
no keywords and is always close to the top of the Google ranks -

http://www.wildimages.biz

Try a search for "wild horses images"....
--
Murray --- ICQ 71997575
Adobe Community Expert
(If you *MUST* email me, don't LAUGH when you do so!)
==================
http://www.projectseven.com/go - DW FAQs, Tutorials & Resources
http://www.dwfaq.com - DW FAQs, Tutorials & Resources
==================
Post by Richard Mason
Post by Murray *ACE*
Name them. None that I know of do. They have no value to the major
search engines - the keyword metas, that is.
www.great-web-sites.com
<meta name="keywords" content="site developer design e-commerce email
newsletter training dreamweaver SE optimization page ranking HTML Chester
County Southeast Pennsylvania">
www.tjkdesign.com
<meta name="Keywords" content="CSS-P, CSS positioning, CSS Templates, CSS
Articles, CSS Tutorials, web standards, accessibility, stylessheet, CSS
Layout" />
www.projectseven.com
<meta name="keywords" content="Dreamweaver, extensions, CSS menus, CSS-P,
CSS Articles, CSS Tutorials, Drop-Down Menu Builders, CSS Templates,
dhtml, al sparber, gerry jacobsen">
www.wildrosewebsites.com
<meta name="Keywords" content="website web site e-commerce application
small business entrepreneur e-business solution transaction brochure
Internet presence marketing design develop multimedia Edmonton" />
--
Richard Mason
http://www.emdpi.com
P@tty Ayers ~ACE
2008-03-05 13:47:57 UTC
Permalink
I put meta keywords in my sites, just to hedge my bets.
--
Patty Ayers | Adobe Community Expert
www.WebDevBiz.com
Free Articles on the Business of Web Development
Web Design Contract, Estimate Request Form, Estimate Worksheet
--
Post by Murray *ACE*
Name them. None that I know of do. They have no value to the major
search engines - the keyword metas, that is.
--
Murray --- ICQ 71997575
Adobe Community Expert
(If you *MUST* email me, don't LAUGH when you do so!)
==================
http://www.projectseven.com/go - DW FAQs, Tutorials & Resources
http://www.dwfaq.com - DW FAQs, Tutorials & Resources
==================
Post by Richard Mason
They were useful in the early days of the web (90s) but they were so
abused by spammers and others that their usefulness has diminished to
zero so no-one bothers with them anymore.
No one? Several regulars here do.
--
Richard Mason
http://www.emdpi.com
Murray *ACE*
2008-03-05 13:55:47 UTC
Permalink
You are hedging nothing, however. Go commando. Drop the useless stuff. 8)
--
Murray --- ICQ 71997575
Adobe Community Expert
(If you *MUST* email me, don't LAUGH when you do so!)
==================
http://www.projectseven.com/go - DW FAQs, Tutorials & Resources
http://www.dwfaq.com - DW FAQs, Tutorials & Resources
==================
Post by ***@tty Ayers ~ACE
I put meta keywords in my sites, just to hedge my bets.
--
Patty Ayers | Adobe Community Expert
www.WebDevBiz.com
Free Articles on the Business of Web Development
Web Design Contract, Estimate Request Form, Estimate Worksheet
--
Post by Murray *ACE*
Name them. None that I know of do. They have no value to the major
search engines - the keyword metas, that is.
--
Murray --- ICQ 71997575
Adobe Community Expert
(If you *MUST* email me, don't LAUGH when you do so!)
==================
http://www.projectseven.com/go - DW FAQs, Tutorials & Resources
http://www.dwfaq.com - DW FAQs, Tutorials & Resources
==================
Post by Richard Mason
They were useful in the early days of the web (90s) but they were so
abused by spammers and others that their usefulness has diminished to
zero so no-one bothers with them anymore.
No one? Several regulars here do.
--
Richard Mason
http://www.emdpi.com
P@tty Ayers ~ACE
2008-03-06 15:04:12 UTC
Permalink
As my father likes to say to my mother: "You don't know that." :-) How
are you absolutely certain?
--
Patty Ayers | Adobe Community Expert
www.WebDevBiz.com
Free Articles on the Business of Web Development
Web Design Contract, Estimate Request Form, Estimate Worksheet
--
Post by Murray *ACE*
You are hedging nothing, however. Go commando. Drop the useless stuff. 8)
--
Murray --- ICQ 71997575
Adobe Community Expert
(If you *MUST* email me, don't LAUGH when you do so!)
==================
http://www.projectseven.com/go - DW FAQs, Tutorials & Resources
http://www.dwfaq.com - DW FAQs, Tutorials & Resources
==================
Post by ***@tty Ayers ~ACE
I put meta keywords in my sites, just to hedge my bets.
--
Patty Ayers | Adobe Community Expert
www.WebDevBiz.com
Free Articles on the Business of Web Development
Web Design Contract, Estimate Request Form, Estimate Worksheet
--
Post by Murray *ACE*
Name them. None that I know of do. They have no value to the major
search engines - the keyword metas, that is.
--
Murray --- ICQ 71997575
Adobe Community Expert
(If you *MUST* email me, don't LAUGH when you do so!)
==================
http://www.projectseven.com/go - DW FAQs, Tutorials & Resources
http://www.dwfaq.com - DW FAQs, Tutorials & Resources
==================
Post by Richard Mason
They were useful in the early days of the web (90s) but they were so
abused by spammers and others that their usefulness has diminished to
zero so no-one bothers with them anymore.
No one? Several regulars here do.
--
Richard Mason
http://www.emdpi.com
John Waller
2008-03-05 01:57:35 UTC
Permalink
Post by Richard Mason
No one? Several regulars here do.
Is there any point in using them other than typing practice?
--
Regards

John Waller
Nancy O
2008-03-05 21:49:03 UTC
Permalink
Maybe...

http://www.hypergurl.com/articles/metatagswhatare.html

"Will Meta Tags Improve My Rankings?

Unfortunately, the majority of the major search engines do not recognize the
meta keyword tag at all. A larger number do recognize the meta description
tag for the purpose of creating a summary for the page. The prevailing
philosophy is that search engines prefer to index text that is clearly
VISIBLE to the user, although exceptions are certainly made. The engines in
general consider invisible text, such as that found in meta tags, as
"untrustworthy" since they can be easily abused by an unethical Webmaster.
For example, someone could list out many keywords that do not apply to their
page's content, or they could repeat a keyword many times in hopes of
boosting their rankings.

Of the engines that do support meta tags, none are thought to give extra
"relevance" to words appearing in meta tags versus elsewhere on the page. In
fact, most engines give words in these tags less weight than if they had
appeared elsewhere on the page such as in the body area or the page title.

You might then conclude that meta tags are useless? Well, not quite. You
definitely want to include a meta description tag on every page to avoid the
search engine making up its own description from random excerpts on the
page.

In regard to the meta keyword tag, many experts believe that including a
keyword in BOTH your meta tags and in other areas of your page CAN help
improve your rankings. For example, let's say your keyword was "Star Wars
collectibles" and it appeared in the body text that is visible to the user.
If the keyword were also included in your meta keyword tag, then that would
reinforce to the search engine that "Star Wars collectibles" was an
important theme on this page. Although no extra relevancy boost is given for
including the keyword solely in the meta tag, some engines may look to the
meta tag as a way to reinforce their belief that a page is relevant if all
the other more important factors "check out" too.

In any case, including the tags are unlikely to hurt your rankings if you
follow a few simple rules. Be careful not to repeat the same keyword more
than two or three times in the tag. Never repeat the same word twice in a
row or you may trigger a search engine's "spam filter." Lastly, never
include keywords that do not apply to the content of that page."


--Nancy O.
Alt-Web Design & Publishing
www.alt-web.com
Post by John Waller
Post by Richard Mason
No one? Several regulars here do.
Is there any point in using them other than typing practice?
--
Regards
John Waller
Murray *ACE*
2008-03-05 21:57:29 UTC
Permalink
Let's put it this way - those sites I have that are highly ranked do not
have any meta keywords on them. So - you do the math....
--
Murray --- ICQ 71997575
Adobe Community Expert
(If you *MUST* email me, don't LAUGH when you do so!)
==================
http://www.projectseven.com/go - DW FAQs, Tutorials & Resources
http://www.dwfaq.com - DW FAQs, Tutorials & Resources
==================
Post by Nancy O
Maybe...
http://www.hypergurl.com/articles/metatagswhatare.html
"Will Meta Tags Improve My Rankings?
Unfortunately, the majority of the major search engines do not recognize the
meta keyword tag at all. A larger number do recognize the meta description
tag for the purpose of creating a summary for the page. The prevailing
philosophy is that search engines prefer to index text that is clearly
VISIBLE to the user, although exceptions are certainly made. The engines in
general consider invisible text, such as that found in meta tags, as
"untrustworthy" since they can be easily abused by an unethical Webmaster.
For example, someone could list out many keywords that do not apply to their
page's content, or they could repeat a keyword many times in hopes of
boosting their rankings.
Of the engines that do support meta tags, none are thought to give extra
"relevance" to words appearing in meta tags versus elsewhere on the page. In
fact, most engines give words in these tags less weight than if they had
appeared elsewhere on the page such as in the body area or the page title.
You might then conclude that meta tags are useless? Well, not quite. You
definitely want to include a meta description tag on every page to avoid the
search engine making up its own description from random excerpts on the
page.
In regard to the meta keyword tag, many experts believe that including a
keyword in BOTH your meta tags and in other areas of your page CAN help
improve your rankings. For example, let's say your keyword was "Star Wars
collectibles" and it appeared in the body text that is visible to the user.
If the keyword were also included in your meta keyword tag, then that would
reinforce to the search engine that "Star Wars collectibles" was an
important theme on this page. Although no extra relevancy boost is given for
including the keyword solely in the meta tag, some engines may look to the
meta tag as a way to reinforce their belief that a page is relevant if all
the other more important factors "check out" too.
In any case, including the tags are unlikely to hurt your rankings if you
follow a few simple rules. Be careful not to repeat the same keyword more
than two or three times in the tag. Never repeat the same word twice in a
row or you may trigger a search engine's "spam filter." Lastly, never
include keywords that do not apply to the content of that page."
--Nancy O.
Alt-Web Design & Publishing
www.alt-web.com
Post by John Waller
Post by Richard Mason
No one? Several regulars here do.
Is there any point in using them other than typing practice?
--
Regards
John Waller
John Waller
2008-03-06 08:19:45 UTC
Permalink
Thanks for that, Nancy.

Not many facts but several "may"s in that.
Post by Nancy O
Although no extra relevancy boost is given for
including the keyword solely in the meta tag, some engines may look to the
meta tag as a way to reinforce their belief that a page is relevant if all
the other more important factors "check out" too.
Bit of a long shot there. Must confess that it sounds like smoke and mirrors
to me.

Interesting nonetheless.
--
Regards

John Waller
Murray *ACE*
2008-03-06 12:52:24 UTC
Permalink
I think the real bottom line here is that a page that is well structured for
SERP will benefit only marginally if at all from the addition of meta
keywords. A page that is poorly structured for SERP may experience some
uptick, but I could never imagine that this alone would be enough to have
any practical value.

Of course, this is purely opinion, and is only based on my personal
experience and reading.
--
Murray --- ICQ 71997575
Adobe Community Expert
(If you *MUST* email me, don't LAUGH when you do so!)
==================
http://www.projectseven.com/go - DW FAQs, Tutorials & Resources
http://www.dwfaq.com - DW FAQs, Tutorials & Resources
==================
Post by John Waller
Thanks for that, Nancy.
Not many facts but several "may"s in that.
Post by Nancy O
Although no extra relevancy boost is given for
including the keyword solely in the meta tag, some engines may look to the
meta tag as a way to reinforce their belief that a page is relevant if all
the other more important factors "check out" too.
Bit of a long shot there. Must confess that it sounds like smoke and
mirrors to me.
Interesting nonetheless.
--
Regards
John Waller
P@tty Ayers ~ACE
2008-03-06 15:05:19 UTC
Permalink
... will benefit only marginally if at all from the addition of meta
keywords....
Aha! There's what I'm hedging. :-D
--
Patty Ayers | Adobe Community Expert
www.WebDevBiz.com
Free Articles on the Business of Web Development
Web Design Contract, Estimate Request Form, Estimate Worksheet
--
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